Frequently Asked Questions

GDPR-compliant analytics is a system for collecting website traffic data that fully respects the requirements of the General Data Protection Regulation (GDPR). GDPRMetrics uses server-side tracking technology, processing data exclusively on servers in Europe, without accessing user devices.

Why it matters: You eliminate the risk of fines up to €20 million, you don't need to display annoying cookie banners (which reduce conversion by 12-15%), while still collecting all the statistics you need for business growth.

Cookie-free analytics (like GDPRMetrics) uses server-side tracking technology. Instead of storing files on user devices:

1. All data is processed on Cloudflare servers

2. The system recognizes sessions through HTTP headers

3. There's no way to identify specific individuals

Accuracy: You get the same key metrics as Google Analytics - unique visitors, page views, traffic sources, geographic data. Difference: we don't track across domains (95% of businesses don't need this anyway).

Google Analytics has 4 serious GDPR issues:

1. 🚫 Transfers data to the USA (Schrems II problem)

2. 📝 Requires complicated DPA agreements and consents

3. 🍪 Uses cookies requiring consent banners

4. ⚖️ Improper configuration = fines up to €20 million

GDPRMetrics solves all: data in EU, no cookies, automatic compliance, local support.

GDPR analytics must comply with 6 principles:

1. Data minimization - only necessary information

2. Purpose limitation - clearly defined purpose

3. Storage limitation - automatic deletion

4. Legal basis - consent OR legitimate interest

5. Security - encryption and protection

6. Accountability - compliance documentation

GDPRMetrics: we collect minimum, delete after 90 days, EU servers, basis = legitimate interest.

GDPRMetrics - transparent pricing:

START Plan (€0/month):

- 10,000 views monthly

- Full analytics features

- GDPR compliance

- Email support

BUSINESS Plan (contact us):

- Unlimited views

- Priority support

- VAT invoice

- Dedicated account manager

Comparison: GDPR violation fine = up to €20 million. Conversion loss from banners = -15% revenue.

90 days - automatic deletion. This is the optimal window:

✅ Sufficient for trend analysis

✅ Allows campaign tracking

✅ Meets GDPR minimization requirement

✅ Maximum privacy protection

Comparison: Google Analytics = 26 months by default (potential GDPR violation).